Voyce, is a startup that created a health monitor for dogs so that veterinarians and pet parents can detect and manage health conditions sooner, I was responsible for the creative strategy and execution of all materials.

In collaboration with the brand strategist, we translated business objectives into clear creative solutions—creating conversations in a market that had never seen such a disruptive technology as Voyce. We created the brand from scratch, created guidelines to ensure consistency across all materials, and continued to push the boundaries of creativity in everything we did.

I developed and introduced cost-effective company promotions, working directly with print vendors, photographers, and other creative agencies. I led and directed an exceptional team of designers, pushing them to constantly refine their work to meet objectives and ultimately become better designers.


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s